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What does it assume to be true? What beliefs, attitudes, assumptions, does it take for granted? What is it responding to?
It is assuming that people think the Internet is "the hub" of all media business. But in reality many magazines are still in business and doing fine. And that is basically what it is responding to.
Audience/purpose
The purpose is to show the audience that people still read and subscribe to magazines. It is a good way of showing the reader that they still exist.
Unique tools
Some unique tools that the writes used was to include specific covers of magazines where a certain word should be. I think this enhances the work and makes it better and more interesting to read.
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